Time is a fickle friend. We wake up each day with a blank slate and all the time in the world, only to find our day disappear under a pile of busy work and minor tasks. We work so hard, but by the end of the week, we don’t really have anything to show for it. Sound...

If your business is growing, or you're simply ready to add some outside creative input to your team, then you're in the right place! Hiring your first contractors can feel risky, but is a great step toward growing your business and expanding your reach. In order to...

Every entrepreneur deals with comparison. As we strive to grow our businesses, gain new clients, and hone in on our niche, we can easily get swept up in the negative side of comparison: That person makes WAY more than I do. Their marketing is SO much better than mine....

Throughout my coaching and marketing experience, one theme that emerges often among my clients is the struggle to choose a business name. It is not an uncommon obstacle. When it comes to your business, the name is one of the first things customers encounter. Asking...

As a business coach, something I hear from almost every small business owner who calls me is this: "I know what I'm offering is helping people. I feel like what I offer can literally help anyone. I keep hearing I need to have a niche but I don't want to. I'm afraid...

Most business owners put tons of time and energy into starting their businesses. They choose a niche that inspires growth, they come up with a powerful brand story, they create clear business offerings, they design a sales strategy, and they put business processes in...

How do you create effective business processes that help save you time, money and make things easier? Great question. In the past few months, we’ve talked about how to choose a niche that inspires growth, what makes a powerful brand story, creating clear business...

As a new business owner, whether you are selling products or services, the key is to craft a sales strategy that will generate as many leads as possible. While the specifics of choosing a sales strategy can vary widely by industry, developing a lead-generating sales...

While many business owners start their companies with clear ideas of who they are and how they fit into the marketplace, way fewer business owners begin their entrepreneurial journey with clear offerings in mind. But the truth is that clarifying your services or...